Charging What You're Worth
DATE
March 5, 2024
TIME
1:00 pm
- 2:30 pm
LOCATION
Zoom
This workshop will focus on pricing strategies for companies. We will walk through different pricing frameworks to help remove the mystery around pricing so you calculate your value and determine the “right” price for your brand in the marketplace. We’ll also discuss important pricing tactics that will help you navigate a challenging and rapidly changing landscape.
Presenter:
SFMade Expert Consultant, Daniel Wiser – Daniel is a San Francisco-based marketing and strategy consultant focused on helping innovative consumer companies and their investors in the CPG, restaurant, and food retail space. Helping small businesses think big, and big businesses think small, always with a consumer-centric approach. Daniel can help with ideation, consumer research, product development, branding, and even help with operational and financial strategy.
Sponsored by:
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Joyce is an innovation strategist who is passionate about creating positive social change. She is a consultant at Sonder Collective, a social impact consultancy specializing in climate, humanitarian, and global health issues.
With 15 years of experience in various sectors, Joyce brings expertise in strategic planning, research, and developing solutions. Her work is fueled by her curiosity and commitment to making a difference. Before joining Sonder Collective, she worked at digital health startups, Kaiser Permanente Innovation, Elevance Health Innovation, and PricewaterhouseCoopers Advisory Services.
Joyce has a Master of Business Administration from the California College of the Arts and a Bachelor of Business Administration from Eastern Michigan University. She strongly believes in the power of creativity and entrepreneurship, which she promotes through graduate teaching at the California College of the Arts. She also served on the board of The Crucible, an industrial arts school in West Oakland. Currently, she serves as a founding advisory board member for COVEN, which focuses on activating spaces and places for monumental art.
Joyce lives in San Francisco with her husband. They recently completed their first host experience within a cultural exchange program and are committed to hosting each year. In her free time, she enjoys adventuring in nature and collaborative public art projects with Five Ton Crane at Seaport Studios in Richmond.
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